Facebook Ads Management for UK Small Businesses
With more than 44 million UK users, Facebook puts your business in front of exactly the right people the moment they are scrolling. I have managed paid social for UK businesses for 10 years, with precise Meta targeting, scroll-stopping creative and tracking on every lead and sale, not vanity likes.
Is this right for you?
This service suits you if:
- You've boosted posts or tried ads before and can't tell whether they worked.
- You want to reach new customers in your area or niche before your competitors do.
- Your ads get clicks but few enquiries or sales.
- You'd rather have one experienced person than a rotating agency team.
What I help with
- Account and pixel audits: a clear review of your current setup, wasted spend and quick wins.
- Campaign strategy and build: lead generation, sales and local awareness campaigns set up around your actual goals.
- Audience targeting: testing interests, lookalikes and custom audiences so spend reaches the right people.
- Creative and ad copy: testing images, video and messages, and tightening the page people land on.
- Remarketing: bringing back people who visited your site or engaged with you.
- Tracking and reporting in plain English: what you spent, what it produced and what I'm doing next.
How I work
- Understand your business. A free call to learn your goals, margins and customers.
- Audit and plan. I review what's in place and agree priorities and a monthly budget with you.
- Build and launch. I set up or restructure campaigns, audiences and tracking.
- Optimise every month. Ongoing management, creative testing and a short report you can read in five minutes.
Questions I'm often asked
How much should I spend on Facebook Ads? It depends on your industry and goals. I'll give you an honest view on the free call, including when I think Facebook isn't the right channel yet.
Do you manage Instagram ads too? Yes. Facebook and Instagram ads run through the same Meta platform, so I manage both together.
Facebook Ads or Google Ads: which is better for me? It depends on whether people are already searching for what you sell. Google Ads management suits people ready to buy now; Facebook suits building awareness and reaching people before they search. Read my guide to Google Ads vs Facebook Ads, or I can help you choose, or run both.
How long until I see results? Some campaigns produce enquiries within weeks, but meaningful optimisation usually takes a couple of months of data.
Do you work with businesses outside Merseyside? Yes. I'm based in Liverpool and work with small businesses across the UK.
Ready to get more from your Facebook Ads?
Tell me what you're working on and where you're stuck. I'll tell you honestly whether I can help.